Saturday, April 29, 2006

Hotdog to Superdog

This ad gives a rare glimpse into the creative process behind making an LMB ad. Without further ado, here are the steps involved in making a perfect one:

1) Pick an animal, vehicle or any other object, one that can be shown in profile.

2) Elongate the midsection of this animal, vehicle or object to an 'appropriate' length - 'appropriate' here being defined as being able to hold all the states in the US.

3) Spice it up by making the animal, vehicle or object do things are vaguely animalistic, vehicular or objectivistic. For example, dogs can be made to bark or loll their tongues; cars can be made to rotate their tires or spew smoke; objects can be made to quote Ayn Rand when asked to take out the trash.

4) Post it on a million sites.

5) ??????????

6) Profit!

An alert reader has pointed out that this is not an LMB ad, but one from LowRateSource. The ad styles were so similar, I assumed this was one from LMB. Will LRS follow NexTag's footsteps? The other usual suspects, (a.k.a. the state buttons) are missing, so maybe not.
Fie on you, LRS, for shamelessly imitating LMB's MO, down to the 6-foot long dog.


Blogger Jonathan said...

Um... This is not an LMB ad.

5/01/2006 9:29 AM  
Blogger dev2r said...

Oops, missed that. Thanks for the catch.

5/01/2006 9:22 PM  
Blogger Dave said...

Have you seen the "Green Goblin Guitar God" ad? I have no idea what else to call that is horrendous. A green monster of some sort, rocking out and holding a rose in his teeth. How the heck that relates to LMBs, I'll never understand, but it makes me stop in my tracks every timne I see it.

5/12/2006 10:24 AM  
Blogger dev2r said...

I haven't seen the one you're talking about but it sounds mighty interesting. Don't forget to get a screenshot if you see it again!

5/14/2006 5:34 PM  
Blogger Dave said...

I've got a screenshot...where do you want it...

5/17/2006 11:31 AM  
Blogger dev2r said...

Can you send it to me at dev2r (at) yahoo (dot) com ?

5/23/2006 4:38 PM  

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